Luck, D. J. (1972). Product policy and strategy. Prentice Hall.
Chicago Edition CitationLuck, David J. Product Policy and Strategy. New Jersy: Prentice Hall, 1972.
Cita MLALuck, David J. Product Policy and Strategy. Prentice Hall, 1972.
Atenció: Aquestes cites poden no estar 100% correctes.