American management association. (1966). New products, new profits: Company experiences in new product planning. American management association.
Chicago ZitierstilAmerican management association. New Products, New Profits: Company Experiences in New Product Planning. New York: American management association, 1966.
MLA ZitierstilAmerican management association. New Products, New Profits: Company Experiences in New Product Planning. American management association, 1966.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.