Bursk, E. C., & Chapman, J. F. (1964). Modern marketing strategy. Harvard university press.
シカゴスタイル引用形Bursk, Edward C., , John F. Chapman. Modern Marketing Strategy. Cambridge: Harvard university press, 1964.
MLA引用形式Bursk, Edward C., , John F. Chapman. Modern Marketing Strategy. Harvard university press, 1964.
警告: この引用は必ずしも正確ではありません.