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Marketing and the behavioural science selected readings

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Xehetasun bibliografikoak
Beste egile batzuk:	Bliss, Perry (Argitaratzailea)
Formatua:	Printed Book
Hizkuntza:	English
Argitaratua:	Boston Allyn and Bacon 1963
Gaiak:	Marketing > Behavioral science

Antzeko izenburuak

Marketing and the behavioural science Selected Readings
Argitaratua: (1964)

Marketing, executive and buyer behaviour
nork: Howard, John A.
Argitaratua: (1963)

Behavioural sciences today
Argitaratua: (1963)

Statistics for behavioural sciences
nork: Brown, Bruce, et al.
Argitaratua: (1983)

Handbook of marketing scales: multi-item measures for marketing and consumer behaviour research/
nork: Bearden, William O.
Argitaratua: (2011)

Introduction to behavioural science for business
nork: Kolasa, Blair J.
Argitaratua: (1969)

A Genesis of behavioural science
nork: Niraj Kumar
Argitaratua: (1998)

Theories and models in applied behavioural science: vol.1 /
Argitaratua: (1996)

Theories and models in applied behavioural science: vol.2 /
Argitaratua: (1996)

Theories and models in applied behavioural science: vol.3 /
Argitaratua: (1996)

Theories and models in applied behavioural science: vol.4 /
Argitaratua: (1996)

Market-driven thinking
nork: Woodside, Arch G.
Argitaratua: (2005)

Handbook of marketing scales : multii-item measures for marketing and consumer behaviour research
nork: Bearden, William O
Argitaratua: (1999)

Consumer behaviour /
nork: Schiffman, Leon G.
Argitaratua: (2016)

Research Methods In The Behavioural Sciences
nork: Festinger, Leon, Ed
Argitaratua: (1966)

Marketing and consumption of green consumer durables in Kerala /
nork: Saleena, T. A.
Argitaratua: (2019)

Rural marketing : targeting the non-urban consumer
nork: Velayudhan, Sanal Kumar
Argitaratua: (2007)

Strategic Marketing
nork: Anderson, Carol H
Argitaratua: (2006)

Consumer behaviour : a marketer's tool/
nork: Hoyer, Wayne D.
Argitaratua: (2010)

Study of behaviour
nork: Carthy, J. D.
Argitaratua: (1979)

Basic statistics for behavioural science research
nork: Harris, Mary B
Argitaratua: (1994)

Handbook of marketing scales /
nork: Bearden, William O.
Argitaratua: (1999)

Social marketing : from tunes to symphonies /
nork: Hastings, Gerard
Argitaratua: (2014)

Inefficient markets an introduction to behavioral finance
nork: Shleifer,Andrei
Argitaratua: (2000)

Services marketing
Argitaratua: (2006)

Social marketing : influencing behaviors for good /
nork: Kotler, Philip
Argitaratua: (2008)

Social marketing influencing behaviors for good/4e
nork: Lee, Nancy
Argitaratua: (2011)

Experiential marketing : consumer behaviour, customer experience and the 7Es /
nork: Batat, Wided
Argitaratua: (2019)

Experiential marketing : consumer behaviour, customer experience and the 7Es /
nork: Batat, Wided
Argitaratua: (2019)

Contemporary Indian Cases in marketing
nork: Pandey, Mukesh
Argitaratua: (2008)

The Sage handbook of social marketing
Argitaratua: (2011)

Organizations and human behaviour a book of readings
Argitaratua: (1967)

Behaviour therapy : techniques, research and applications /
nork: Jena, S. P. K.
Argitaratua: (2008)

Behavioural neuroscience /
nork: Commins, Seán
Argitaratua: (2018)

Legends in marketing: Jagdish N Sheth (v.5: managerial marketing: the early years)
Argitaratua: (2010)

Social marketing : influencing behaviors for good
nork: Lee, Nancy
Argitaratua: (2011)

Geomarketing : methods and strategies in spatial marketing
Argitaratua: (2006)

Social marketing ;Rebels with a cause
nork: Hastings, Gerard
Argitaratua: (2018)

Consumer behavior : building marketing strategy/
nork: Hawkins, Del I.
Argitaratua: (2013)

Behavioral Science. Washington