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How to run A.P.R. campaign

Sonraí Bibleagrafaíochta
Príomhúdar:	Thomson, Mike Williaams
Formáid:	Printed Book
Teanga:	English
Foilsithe:	Oxford Pergamon Press 1969
Ábhair:	Advertising

Míreanna Comhchosúla

Great advertising campaigns how they achieve both creative and business objectives
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Foilsithe: (1993)

Great advertising campaigns
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The new how to advertise
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Behind powerful brands: from strategy to campaign
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How to write better and faster
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How to produce successful advertising
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Ads to icons:how to advertising succeeds in a multimedia age
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Foilsithe: (2007)

Ads to icon : how advertising succeeds in a multimedia age
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How to sell successfully by direct mail
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Foilsithe: (1960)

How to advertise /
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Effective advertising : understanding when, how, and why advertising works /
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How to advertise: what works, what doesn`t and why /
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How to advertise : what works, what doesn't - any why
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Effective advertising : understanding when, how, and why advertising works
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Foilsithe: (2009)

Imagery of Power: A Critique of Advertising.
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Foilsithe: (1972)

Principles of advertising: a global perspective
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Foilsithe: (2003)

Principles of advertising: a global perspective
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Foilsithe: (2007)

How to turn Advertising Expenses into Investments: 20 signposts to greater efficiency
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Foilsithe: (2005)

The Advertised Mind: Ground-breaking insights into how our brains respond to advertising
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Foilsithe: (2005)

Advertising campaign strategy : a guide to marketing communication plans
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Foilsithe: (2000)

Advertising basics: a resource guide for biginners
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Foilsithe: (2006)

How advertising works : the role of research
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Foilsithe: (1998)

How to produce succcessful advertisiing
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Creative advertising: for this you went to Oxford? a personal textbook of advertising
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Advertising: Principles and Practice
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Foundations of advertising theory and practice
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How to sell and market your book: A step-by-step guide
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Foilsithe: (2011)

P.R. in practice : a private world on public relations /
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Foilsithe: (1968)

Ad critique : how to deconstruct ads in order to build better advertising /
le: Tag, Nancy R.
Foilsithe: (2012)

Contemporary Advertising.
le: Arens, William .F

Making ads pay.
le: Caples, John
Foilsithe: (1957)

The Economic Implications of Advertising.
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Foilsithe: (1967)

Advertising, its Purpose. Principles and Practice.
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Foilsithe: (1978)

Advertising Art and Ideas
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Advertising Cost Control Handbook.
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Economics of Advertising.
le: Schmalensee, Richard
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