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  1. 1
    The influence of customer based brand equity on buying behaviour: a study with special reference to convenience goods in Kerala/
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    Ph.D Thesis
  2. 2
    A study on career self management strategies among IT professionals in Kerala/
    Ph.D Thesis
  3. 3
    A Study on Impulse Buying Behaviour in Organized Retail Formats of Kerala/
    Ph.D Thesis
  4. 4
    A Study on Mentoring among IT professionals with special reference to IT Parks in Kerala/
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    Ph.D Thesis
  5. 5
    Consumer behavior in online shopping with special reference to kerala
    Ph.D Thesis
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