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  1. 1
    The influence of customer based brand equity on buying behaviour - A study with special reference to convenience goods in Kerala
    por Sibichan Joseph
    Publicado 2016
    Ph.D Thesis
  2. 2
    The influence of customer based brand equity on buying behaviour: a study with special reference to convenience goods in Kerala/
    Ligazón do recurso
    Ph.D Thesis
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