Showing 1 - 7 results of 7 for search 'Mcdonald,Malcolm', query time: 0.01s Refine Results
  1. 1
    Malcolm McDonald on marketing planning: understanding marketing plans and strategy/
    by Mcdonald,Malcolm
    Published 2008
    Get full text
    Printed Book
  2. 2
    Marketing plans How to prepare them; how to use them /
    by Mcdonald, Malcolm
    Published 2002
  3. 3
    Market segmentation How to do it; how to profit from it /
    by Mcdonald, Malcolm
    Published 2004
  4. 4
    Marketing value metrics: a new metrics model to measure marketing effectiveness
    by Mcdonald, Malcolm
    Published 2014
    Printed Book
  5. 5
    Marketing due diligence Reconnecting strategy to share price /
    by Mcdonald, Malcolm, Etc
    Published 2006
  6. 6
    Creating powerful brands In consumer, service and industrial markets /
    by De Chernatony, Leslie
    Published 2006
    Other Authors: “...Mcdonald , Malcolm...”
  7. 7
    Creating Powerful Brands : Consumer, Service and Industrial Markets
    by Chernatony, Lesile de
    Published 2006
    Other Authors: “...Mcdonald, Malcolm...”
    Printed Book
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